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5 tips for successful food innovation

Food innovation – the journey is as important as the end result Are you responsible for food innovation within your organization? That is is no easy task at this time in which we are dealing with erratic consumer behaviour, demanding customers (retailers), critical colleagues, rapidly developing technology, limited budgets and growing demands in [...]

What is Food Design?

Designing is giving meaning to material. And in food design, you can eat or drink part of the material. Shape, taste, texture, smell, sound and colour are the six sensory modalities designers can work with. Giving meaning to the edible and drinkable. In a way that it tells a story or evokes an experience for [...]

By |2020-07-13T09:04:25+00:00January 22nd, 2020|Categories: Blog|Tags: , , |

The development a powerful food concept

Of course, a product or dish should be tasty. But today it really takes more than that to be successful in the highly competitive food market. More and more, food and drink has to stand for something and tell a story. Developing a good food concept brings the product or dish to the level of [...]