5 tips for successful food innovation

Food innovation – the journey is as important as the end result Are you responsible for food innovation within your organization? That is is no easy task at this time in which we are dealing with erratic consumer behaviour, demanding customers (retailers), critical colleagues, rapidly developing technology, limited budgets and growing demands in [...]

Food trends 2022

In this blog we share five food trends for 2022. This is a little hint of our on-going food trend work. Curious about the whole story tailored to your category or market, please let us know. Food trend 1 #The biological revolution After the industrial and the information revolution, we are now on the eve [...]

By |2021-09-13T11:55:08+00:00August 23rd, 2021|Categories: Blog|Tags: , , , , , , , , |

Supplier & customer co-innovation in food

More often customers and suppliers are working together to achieve innovation throughout the chain. In food, too, we see retailers and food producers increasingly cooperate with their suppliers of products, ingredients, packaging, machines or agricultural production tools. Together you are stronger It’s obvious, together you can do and know more than alone. An important starting [...]

What is Food Design?

Designing is giving meaning to material. And in food design, you can eat or drink part of the material. Shape, taste, texture, smell, sound and colour are the six sensory modalities designers can work with. Giving meaning to the edible and drinkable. In a way that it tells a story or evokes an experience for [...]

By |2020-07-13T09:04:25+00:00January 22nd, 2020|Categories: Blog|Tags: , , |

The development a powerful food concept

Of course, a product or dish should be tasty. But today it really takes more than that to be successful in the highly competitive food market. More and more, food and drink has to stand for something and tell a story. Developing a good food concept brings the product or dish to the level of [...]

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